All sectors in the healthcare industry are slowly moving towards digital transformation, including dermatology practices and other related businesses. Many healthcare experts have seen the benefits of digital marketing and how it can help them showcase their expertise and build authority in the digital space.
When you use effective digital marketing strategies, you can target your specific audience and gain more clients. For example, there is an increased demand for dermatology services online. For instance, search phrases like “dermatologist near me” had more than 135,000 hits in the previous year. It means you have a growing digital audience actively looking for service providers like you.
It takes more than just dermatology web design to promote your business online. First, your website needs to be found, which requires search engine optimization (SEO) techniques. You could have the world’s most beautiful and responsive dermatology website and still not attract visitors if it doesn’t appear on the search engine results pages (SERPs).
Your overall strategy should include creating an optimized website, staying active in social media, posting videos showcasing your services and creating informative content. Understandably, not many practices have the time or resources to do all these on their own.
This is where a seasoned digital marketing agency steps in. 360digitalz Internet Marketing Agency is a reputable digital marketing company with over 15 years of industry experience. We have helped companies and organizations of all sizes achieve online dominance and hit their targets.
Find out how we can help you grow your business through powerful online strategies.
Grab the attention of billions of consumers ready to form valuable relationships with your business.
Engage and expand your audience with relevant content that encourages shares, app installs, and lead generation.
Grow your bottom line by increasing sign-ups, selling your wares, and securing store visits.
A clear majority of Americans are Facebook users. And the exciting thing is not just that 68% of the U.S. is on Facebook—half of them are on there several times a day.
This mass of users isn’t averse to seeing your content, either. Of all the social networks, Facebook is rated by users as having the most relevant and interesting ads.
Seeing that their ad campaigns can reach almost exactly who you’d like while catering to any budget, Facebook marketing is simply a no-brainer for any brand, large or small.
If you’ve started marketing on Facebook, you’ve probably noticed that it’s really easy to set up an ad or send out an update. You’ve also probably noticed that it’s really hard to get that content to succeed.
There are many reasons for this. Frankly, every social site grows too quickly and adds too many products for the average marketer to keep up with.
When you’re also focused on all the other content you need to keep your brand functioning, you simply can’t learn about Facebook’s new updates to Pages fast enough. There are also trends to jump on, messages from customers to respond to—the list goes on.
Even if you have time to keep up with all the changes, you probably don’t have the time to create unique content, implement A/B testing, monitor and optimize your campaigns, then thoroughly analyze the results. That’s where we’ll help.
With everything from strategy creation to campaign analysis, we will help you achieve your Facebook objective of choice, whether it be to increase awareness, gain consideration, or earn conversions. We are constantly researching, tracking, and adapting to online trends. Let us be your go-to resource for the most recent Facebook marketing tactics out there.
We work with data-tracking tools to gain insights that pinpoint where each campaign went right (or wrong), ultimately improving your strategy.
We can identify and assess your audience, determining how best to use Facebook’s powerful targeting capabilities.
We can create and implement an effective Facebook marketing strategy catered specifically to your brand’s goals.
We can monitor your Facebook Page and campaigns, recognizing any opportunities or issues that pop up and responding in turn.
Paid ads are the best way to expand reach and gain traction on Facebook. We can run the process from format selection to final analysis, optimizing your campaign the entire way.
We can design and schedule regular updates and on-the-fly news items that will captivate your desired audience. We can also help you get the most out of your Page.
We want to share how we increased sales of your online shop by 20%, or how that ad pushed hundreds of new leads to visit your website.
So we’ll keep you in-the-know about our tactics—not only those that worked, but also those that didn’t work. We think that transparent data analysis is an important part of the testing and learning process.
Our team has run many campaigns for a variety of industries across the United States.
If you’d like to see the kinds of projects we’ve worked on, learn how we helped a law firm increase their Facebook engagement and post reach.
Or, discover how a new Facebook marketing strategy helped an auto part manufacturer boost fan growth by 200% in just 30 days.